Content Marketing To Attract Your Market

Content Marketing
geralt / Pixabay

Content Marketing has evolved and so has your audience I learned pretty quickly and quickly learned what is not the most effective way to deliver content that they want more of. It took me years of trial and error to apply the content marketing strategies that gets better results, more interaction, more response. and more conversions.

Have you ever thought about it for a moment ? Where are the people you are looking for and searching for what you may write about with a compelling message filled with steps to apply it in their marketing tactics or applying it into their business as well.

You don’t want to just spend hours writing the best article you’ve wrote to find out that there is hardly anyone looking for what you wrote. Yes, I’ve made this mistake too but was focused enough to keep charging forward and investing in self-improvement making my content marketing methods stand out and welcomed by many in my target market.

A great content marketing strategy which continues to work well is to know what people are looking for in your market and what they are interested in. Once you determine what they are searching for then you can create targeted content for your market.

You could also should participate in forums that are active. Simply make a search for ” Your Market Keyword or Phrase ” Forums and visit them to learn about activity in recent days plus the topics that speak to you more and think you might be able to contribute and possibly help others too.

You will find great questions on forums that have a large amount of activity and some with less activity but you can search online that specific topic and see how much content is out there already.

How To Use Humor In Your Marketing

Today I visited one of the platforms I used for quite a while and learned SEO and networked with some great people whom cared about each others success this is what I loved more about this forum where many like minded entrepreneurs hung out to shoot the breeze and share some juicy inside info on what someone had a breakthrough with.

We would collaborate to build products, get clients for our business and help grow our business with tutorials for Full Disclosure Members. Got to meet the owner once in New York. Kelly a very humble but hard working marketing wiz who loved to share with like minded people.

It was like a Grave Yard when I logged in, I’ve never seen anything like it. I could still login in read the courses I purchased but the forum was isolated and at one time only me on the forum. Wow!!!


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This is why content marketing is crucial to existing online whether you have a blog, an online business website or a forum. When you stop providing value and quality content it is just a matter of time you will notice its irrelevancy online and continued sliding into the very far distance of the internet web universe.

Where is everyone today ? What are people typing in to their search browsers ? Find out where they are and what are people already searching for by using a free tool like Google Keyword Tool.

And how do you do that, You might ask ?

First you should have an idea of what is being searched online in your niche, how many people searching every month up to 5 years back and who is your competition allowing you to attract your market and learning what keywords, content they are using that could help you implement it into your marketing strategy.

This is called reverse engineering your competition and applying what they are already doing successfully, its the reason they are on the first page of Google. Learn from their website infrastructure, the layout, their opt-in forms, popups, call to action and last but not least their content marketing articles/blog posts.

Attraction Marketing Banner

You could use the free Google Keyword Planner which gives you all this important information that should lead the way to creating some awesome content marketing people are fighting over.

When you combine the power of knowing where your market is, how large of a market you have and the power of your content marketing you have laser targeted traffic to your content, article, blog or social media.

Always over deliver with your content marketing strategy whether its on Facebook, LinkedIn, Instagram or Google Plus either way people will always come back for tips, knowledge, how to info and those who will join you in your primary business if the message is conveyed and carefully crafted.

Attracting readers, subscribers, affiliates or even cold market is not immune to High Quality Information, Knowledge, Problem Solving Self Help Info, that will help them solve a problem or guide them in the right direction. It is our duty to help others and what better way than content marketing.

Whatever your market is provide quality content that speaks to them as if you had read their mind. This is what a good market research would give you and data with content materials to last you a good while.

Remember trends change and fluctuate so it is why I recommend evergreen content people can enjoy years from now and still learn something years later. High Value and Amazing Quality is a recipe for success with your target market.

Suomy / Pixabay

In other words your product is an evergreen product if at all possible for long term benefits for your readers, subscribers and clients as well as yourself because if you have a product they can use for years and still be effective in delivering results for people then you have an evergreen product.

The content should be updated and maintained to improve the content and give readers and subscribers more tools or tips they can apply in their business and/or products they might have.

According to chainstoreage.com 81% of shoppers research online before setting foot in a store and Consumers spend an average of 79 days conducting online research before buying.

This means that your content must be current and relevant to their search online plus an opportunity to have them become a newsletter subscriber where you can update them with personal emails to improve your relationship plus building trust with them and providing them with more value.

Content Marketing is a very powerful tool and should be implemented into your business marketing strategy if you haven’t done so already. It is an excellent communication hub which could bring great rewards into your business and be an awesome form of expression about your passion too.

A great copy writing course I personally own is The Copywriters Guild an excellent course to helps you turn your passion into amazing content with strategies to improve your content writing skills as well.

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Storytelling How To Use It Effectively In Your Business

I had to share this with you! 

I can’t believe what I just watched. I literally just watched a storytelling webinar training, and Wow! So much value and strategies I’ve already applied to my business and see results too.

Want the secret behind all great marketing from all the biggest names in our industry?

” It’s Storytelling. “

Don’t feel like you have a story to tell…or know how to tell it? I Thought, I Didn’t Either!

This FREE training video will help you with your storytelling too.

storytelling

What’s your story?

One of the best things about the technology today is that we have so many places available to get your story out everywhere globally. And it’s kind of difficult when you don’t have the knowledge on how to use stories.

You’ve heard the saying “Facts tell and Stories sell”? Well it’s true!

Because I never thought that I was good at telling my own stories. Then I watched a FREE training that completely changed the way I do marketing.

7 years ago I built my first blog inspired by one of my first mentors online. I previously never wrote any unique valuable and engaging content for my blog or anywhere and had no storytelling experience whatsoever.

Then I got a copy of a course about copy-writing recommended by my mentor and started my journey of blogging. After years of struggling, testing and a lot of practice I have managed to become a better writer and blend storytelling with attraction marketing keeping it simple so everyone can easily understand and use in their business as well.

If you are maybe wondering how do Top Earners become so effective at hypnotizing, engaging, thought provoking master through storytelling and she is letting the cat out of the bag on how she’s able to win affiliate contests and become a top recruiter with her business.

But she’s also showing the EXACT way on how to use it in your business too. I would suggest watching this while the training is still FREE.

She breaks it down so easy. (Hint: If you’re still reading…then you’ll know why once you watch this training you’ll understand better)

= => Go Here To Checkout this Awesome Storytelling Training
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Do you hate selling too?

A lot of people in our industry seem to hate telling stories because they never invest in themselves to not only tell stories that sell but become more valuable in their market as well.

If you think your doomed for failure then this free video training shows you how to use storytelling in your content marketing writing.

It was awesome training and I highly recommend you check it out for yourself too. I thought I didn’t HAVE a story. Now I know I do… and more importantly… I know how to use it.

In fact I can turn anything into a story that persuades people to buy, or join my opportunity. I recommend that before you do any sort of content marketing that you watch this same training.

You’ll literally be able to add profit inducing storytelling into your next content or marketing piece easily. I wish I had saw this training a long time ago. Hope you get a ton of value and apply it to your business and see your results.

Content Curation Content Marketing And Technology

Content Curation

marketingprofs.com – As consumers increasingly crave more meaningful and relevant content amid the deluge of digital information, content curation has given marketers a new way to engage with customers. Curation is by … Read more…


 Technology – This machine translates written descriptions into images

Technologytechnologyreview.com – Imagine an oak tree in a field of wheat, silhouetted against a cloudless blue sky on a dreamy sunny afternoon. The chances are that most people reading this sentence can easily picture a bucolic sc… Read more…

Content MarketingCopyblogger.com – Content Marketing – How to Build an Audience that Builds Your Business – If you’re interested in marketing your business online (and who isn’t at this point), you can’t escape hearing about content marketing.

It’s everywhere you look, or listen. But so what? What does content marketing actually mean for my business? Watch this video and find out for yourself …

MillwardBrown’s AdReaction 2014 report described typical multiscreen users diverting to a second screen out of boredom, habit, and a desire to be more productive and in touch. Users spend two out of seven-plus hours of daily screen time eyeing a digital device while watching TV.  Click here to read more…

Multiscreen Strategy


Every good marketer knows that one of the key elements to success is making it as easy as possible for your audience to consume and share information. Part of creating ease of use is keeping in mind where and how your audience is spending their time. What degree of success do you think…

Mobile Optimization


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Content Marketing

Writing Your Content Marketing Tips

Is Your Content Marketing Working For You ?

First we need to answer a few questions about your content marketing writing and who are you writing for.

Being clear about who you are writing for and market you are targeting gives you a more precise idea of what your content should sound like.

Having Goals

Quick Question: Have you done your research before writing a word ?

You are writing for an audience and expect your audience to read your content. So, Therefore you need to know if their is an Audience!

The way you do this is by going over to Google Keyword Research Tool and search to see what words or phrases people are typing in related to what you would like to write about.

Here is a video I recorded that shows you how to do a keyword research to find these words and phrases.

Keyword Research Video -> How To Gain An Unfair Advantage Over Your Competition!

Next your going to look at how you will structure your story and how you will deliver your punchline and how you will keep your audience engaged and wanting to read more from your blog or website by subscribing to your newsletter.

The best way I found is to be yourself and let the creativity flow and worry about structuring afterwards but if you know how you will structure your content marketing it will save you valuable time.

If you struggle with this part of the content creation don’t worry it will come to you as you go along and take your business a little more seriously.

books content

Great content marketing have these elements in common:

  • Content is unique and not rehashed or copied from elsewhere.
  • The content is valuable and offers a specific solutions to a specific market.
  • Your content should educate your audience.
  • Your content should be easy to digest and should be written at an 8th grade level for anyone to understand.
  • Your content should have a call to action at the end whether it is guiding them to either another blog post, your newsletter or a product you are targeting in your content.
  • Your content should be written with your audience in mind and what they expect from your content. Put yourself in your audiences shoes and ask yourself the questions your readers are making when searching for your content and what they expect to find in the content.
  • Great content gets readers and subscribers to follow them and take action on what you recommend since they see you as an authority in your field and/or niche.

The Anatomy of a Perfect Blog Post

Marketing your Content:

  • Use bookmark services like socialadr.com
  • Social media marketing channels like Facebook, Google+, Twitter, Pinterest, StumbleUpon, and many others available.
  • Press Releases – Submit your content to Press Release sites.
  • Become a ghost writer to publish on other blogs and websites with a link back to your content on your site.
  • Use Facebook PPC, Micorsoft Ads Center PPC, Solo Ads, Youtube PPC to get traffic and leads.

Here is a great article I read this morning written by coppyblogger.com: Content Marketing: means creating and sharing valuable free content to attract and convert prospects into customers, and customers into repeat buyers.

Many are looking for ways to prevent getting penalized by Google and their algorithms. It is why we always make the effort to provide content as accurate as possible with valuable marketing tips and strategies which is an attribute your content should have as well.

Remember that writing content should be fun and if its a field you know well you will definitely enjoy and flow with your content.

Always think like your reader and write like yourself. by Lun Rey.

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Outsourcing Your Article Writing – 5 Signals Why To Outsource

Are You Considering Outsourcing Your Content Marketing ?

Writing

Are you a site owner which relies on unique quality fresh content to help you make money and bring traffic ? If so, you could do your own article writing.

This approach is great, but can outsourcing these articles justify you outsourcing ? In of a lot cases, you can.

In fact, here are five signs and the reason you should hire an outsourced writer for your website content are outlined below:

1 – Your Website Can Quickly Take Off If Done Correctly

Whether you have a website full of content or a website you use to sell a product or a service, content is always king.

It helps you generate a steady flow of traffic. This traffic will be needed to see an increasing profit. The more internet visitors who visit your website, the better your opportunities to making money.

Since content marketing is absolutely important, for this reason you should have a nice amount of it on your website.

The truth is, readers love to see fresh consistent content great to read and help them solve a problem. They are most likely to return to your website they know is regularly updated with valuable content.

As your website traffic continues to grow and sales continue to increase, you might not be able to keep up with the demand and the pace. In this case, you are recommended to hire an outsourced writer.

2 – You Want to Try Other Business Opportunities Online

content marketing

You want to sell a product, or a service or making money through affiliate programs or affiliate networks are just four of the ways available for you to make money online.

Do you want to increase your income or salary? If so, experiment with other money-making business opportunities.

Lamentably, you probably won’t be able to write ten new articles every week. If you think that you are being held back because of article content writing, Outsource the work.

What is great about hiring a professional web content writer is that they can write unique quality articles at a faster rate of speed than most of us. ( Speaking for Myself 🙂 )

3 – You Currently Have a Full-time Job

Yes, it is possible to make a full-time income running a blog website that is filled with ads or products for sale, but many are intimidated in doing so. Some find it too risky to quit their job to pursue an online business.

If you fit into this category, you could use the internet to make money part-time. Since you may not have time to keep your website or blog updated with unique quality articles, you need to consider outsourcing.

4 – You Have a Family That Requires Your Attention

If you have a family at home, you may not be able to devote 24 hours a day to running your online business website.

Possibly, you may not even have 8 hours to dedicate to your business. The best way to make money online, especially with websites and/or blogs, is to keep them freshly updated with great content.

Marketing can be time consuming. To ensure that you make money online, but also get to spend quality time with your family, outsourcing some of your article writing tasks.

Your family and you will be glad you did.

5 – Your Lazy And Don’t Want To Be Bothered With This Task

Writing

The above mentioned reasons are all legitimate reasons for hiring an Outsourcer, but you really don’t even need a reason.

If you want to make money online, but without having to do any of the work yourself, outsourcing your content marketing is the way to go.

If you decide to outsource all or just a portion of your article writing projects, simply remember to keep profit in mind.

Quality articles are more than worth the acquired costs associated with outsourcing, but make sure you can profit from them.

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