I Would Like To Clarify That Using Paid Marketing Is A Faster Way Of List Building!
But, how about long term when you want to sit back and write about your experience in what ever field or niche you use because you enjoy blogging as much as I do ?
It is critical that you have a presence online for an effective list building strategy and the best way to do it is by blogging. Most successful companies have implemented some sort of blog on their websites. People love to read valuable information that is unique and can be replicated in their business or be able to apply in their own blog.
This is a part of what has fueled my websites/blogs online and bringing in organic traffic daily. Here are other list building tactics using SEO as your strategy.
Using SEO to build your list of subscribers to your newsletter, potential customers, or giving away a free report or free ebook to get their email information is a long term solution to having success with your blog.
This means your going to need an email marketing management system like Aweber.com in place where you can also keep in touch with them to build a relationship and keep them updated on new tools, strategies, latest changes or latest valuable news information to continue and build a loyal following that craves about your content on your blog.
When your using an email marketing management system you will be able to create opt-in forms that are static on your blog or you could use as an exit popup when they are trying to exit your blog to ask for their email in exchange for something valuable and preferably over-delivering in value.
Doing your research well will provide you with good related topic keywords to write about on your blog. Once you have your keywords use them in your blog post and share these blog posts with Bookmarking sites SocialAdr.com, Social Media ie, Facebook, Google Plus, Twitter, Instagram, Pinterest etc…
SEO starts by using keyword tools like Google Keyword Planner Free Tool. Using keywords in your url, your blog content, the title, meta tags, h2 & h3 tags.
Use a feed burner connected to your blogs xml file to populate itself automatically and help you grow visitors to your blog. Google FeedBurner is free and works pretty well. See figure # 3 below…
This image below shows feeds automatically bringing in over eight thousand visitors a month. You can get free organic traffic just by publishing content on your blog once you have everything set up inside Feedburner’s settings.
List building should always be taken into consideration when setting up your website/blog, optimizing every post, optimizing your bookmarking efforts, your social media and all your marketing efforts for that matter.
One more area you can look at when using SEO to build your list is, paid marketing. Why ? If you can afford a few bucks to get the momentum going on your blog posts. Facebook affords you the opportunity to start with as little as $5.00 and allow you to test out ads inexpensively and scale up the winners. The traffic is instantly and real life too.
But, A Word of Wisdom! Get in while it is still possible because just like Google did after they knew they had majority of the market sewed up and they will increase the target marketing such as keyword pricing and their services.
If using WordPress platform for your website/blog then I recommend using Yoast Plugin or All In One SEO Pack, either of them is a good option and will help you do better SEO on your website blog posts and pages too.
Just click on Plugins in your back office as you see in the image below…
Tip: I personally have used both of these on my different websites and/or blogs I run and I like both of them. So, either one you choose will help you tremendously with not having to figure out how to do seo like to pros. Each Plugin shows you step by step how to optimize every part of your website/blog. It’s a neat and powerful plugin that simplifies SEO for you.
Using the most automated and effective wordpress plugins on your website is what all experienced and serious entrepreneurs use to squeeze every ounce of value and productive results.
One of the most important and effective wordpress plugins for your website is an SEO Plugin. One that helps you turn a long and tedious task of optimizing your content for much search engine love. Here are the two heavyweights in this class, Yoast SEO and All In One SEO WordPress Plugins.
These are important areas you should always check for:
Reviews – I personally like to read reviews to see what others are saying and what pros and cons there are with the plugin.
Downloads – Obviously if they have 23 Million downloads there is not much to think about but most plugins don’t have these many downloads and when searching for a plugin you will find others that are just as effective and will work with your website.
Last Update – Check to see when was the plugin last updated. In some cases you will see that the plugin might not have been updated as frequently and will not be compatible with your wordpress site version.
Tip: If you already have plugins installed on your wordpress website then it is important to make sure that each plugin is compatible with each other. I have found that some are not compatible with each other specially when using mobile friendly plugins. So do your due diligence…It will payoff!
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There Are Thousands Of Free WordPress Plugins And Thousands More For Sale.
So, Which one should you use on your website ? This is a question often asked by many building a WordPress website and the answer is different for each application depending on the goal your trying to achieve and what type of website or blog you are building.
If your building a blog and your goal is to rank for a specific niche content then one of the plugins I recommend for building a Google friendly website is having a plugin that helps you with your SEO ( Search Engine Optimization ) like Yoast or All In One Plugins.
Here the image below is a behind the scenes look at what Yoast Plugin looks like and what benefits it is to your website.
You will notice the Title of Blog Post, the Permalink/URL to your Blog Post, the Meta Tags area and where your Focus Keyword goes.
The benefits to using a plugin like Yoast is that it not only tailors your target audience but will also help you determine if your content is reader friendly which is an SEO and ranking factor as well.
The other popular SEO Plugin is called, All In One SEO. This wordpress plugin is a simpler and easier to use than its competitor Yoast. Here below you will see its simplicity…
As you noticed in image above there are places where you enter your keywords, Custom Canonical URL, Robots Meta NOINDEX, Robots Meta NOFOLLOW, Robots Meta NOODP, Robots Meta NOYDIR And Disable (All In One SEO Plugin) on this page/post.
Keywords box – is where you will input your primary keyword and your secondary keywords will go.
Custom Canonical URL – Matt Cutts explains:
Q: So how do I make sure that Google picks the url that I want?
A: One thing that helps is to pick the url that you want and use that url consistently across your entire site. For example, don’t make half of your links go to http://example.com/ and the other half go to http://www.example.com/ . Instead, pick the url you prefer and always use that format for your internal links. Read more…
Robots Meta NOINDEX – Robots Meta NoIndex means that if you check this box then when Search Engines go to crawl your website this URL will not be indexed into their data centers.
Robots Meta NOFOLLOW – Robots Meta NoFollow means that search engines will not follow this link.
Here below is an explanation of what “noydir” and “noodp” are thanks to matthewsdiehl.com
When a site is listed in the Yahoo! Directory there is a title and description associated with that listing. So, Yahoo! started showing that title and description as the linking text and snippet text in the search engine results page (SERP) whenver that website would show up (most commonly only the homepage). The noydir command overrides this functionality and gives control back to the website owner to control the linking and snippet text in the SERPs via the Title tag and Meta Description tag on their website. By regaining this control you can adjust those fields whenever desired.
The same functionality goes for the noodp command. However, this is directed at Google. Google partnered with ODP to power the Google Directory so if you website was listed in DMOZ then Google would pull that listing information as the linking and snippet text in the Google SERPs. The noodp overrides that functionality and give you control back.
Disable on this page/post – If you check this box then your page or blog post will not use your All In One SEO Plugin parameters for SEO purposes.
Here are other wordpress plugins that I recommend using on your wordpress site and they are all Free:
Askimet Plugin – Akismet is quite possibly the best way in the world to protect your blog from spam.
BackWPup Plugin – WordPress Backup Plugin backs up your website in case there is a server crash or if you by mistake delete something you really need it allows you to recover lost data.
Broken Link Checker – Checks your blog for broken links and missing images and notifies you on the dashboard if any broken links are found. It is important that you keep track of this as Google will penalize your site for broken links and will affect your ranking too.
Google XML Sitemaps –This plugin will generate a special XML sitemap which will help search engines like Google, Yahoo, Bing and Ask.com to better index your blog. Tip: If you are using Yoast SEO WordPress Plugins it already includes Google XML Sitemaps so if you have this plugin installed it will conflict with Yoast Plugin, in this case just simply disable the plugin or deleted.
Image Widget –A simple image widget that uses the native WordPress media manager to add image widgets to your site. You could also use it to place banners or pictures anywhere on your site including the side widgets.
MailMunch – Increase your Email Subscribers by over 500%, Seriously! Collect email addresses from website visitors and grow your subscribers with our attention grabbing optin-forms, entry/exit intent technology, and other effective lead-generation forms like swinging exit popups. This has been one of my secrets to increasing email subscribers and clients. Very effective and highly recommended.
Pinterest Pin It – A Button On Image Hover And After Post & Page Content. Pin Your WordPress Blog Posts Pages Images With Pinterest.
Pretty Link Lite – Shrink, track and share any URL on the Internet from your WordPress website! This is a great plugin to mask affiliate links as well and use call to action description.
Related Posts – Link to related content to help your readers. Get attention from other authors. Make great outbound links for SEO. With just a few clicks.
RS FeedBurner – This plugin detects native WordPress feeds and redirects them to your FeedBurner, FeedPress, or FeedBlitz feeds so you can track your subscribers.
Simple Share Buttons Adder – A simple plugin that enables you to add share buttons to all of your posts and/or pages.
SocialAdr – The official SocialAdr.com WordPress plugin. Automatically create bookmarks in SocialAdr for your blog posts.
StatComm (StatPress Community) Multisite Edition – Powerful statistics & traffic for your blog. With Instant Spy Tool + Google Maps , Error Tracking & Report , Custom Actions & Filters, subplugins and more!!!
WP-SpamShield – An extremely powerful and user-friendly all-in-one anti-spam plugin thateliminates comment spam, trackback spam, contact form spam, and registration spam. No CAPTCHA’s, challenge questions, or other inconvenience to website visitors. Enjoy running a WordPress site without spam! Includes a spam-blocking contact form feature.
WPtouch Mobile Plugin – First I recommend you get a mobile responsive theme for your site but if it is not mobile responsive than you can use WPTouch Mobile Plugine to make your website mobile-friendly with just a few clicks.
Yoast SEO – The first true all-in-one SEO solution for WordPress, including on-page content analysis, XML sitemaps and much more. I’ve used All In One SEO Plugin and it is an awesome plugin but after using Yoast for a while even though it is a little more tedious but more powerful and effectively micromanaging my content to get the most out of each blog post and pages on my site.
These are some of the more valuable wordpress plugins I have found, tested and use on my blog site daily. There are other great wordpress plugins you could find and test on your site through the back office of your wordpress site.
Just make sure to keep them updated and as always remember to write high quality and valuable content that readers love which always trumps everything else.
Remember the image above of Yoast SEO where all the red and orange circles on the left of the Content Analysis now look at the image below after optimizing the blog post to Yoast SEO specs. You will see where all the circles are now green and have passed all parameters to make it a great seo and search engine friendly blog post.