Marketing With Serpstat Keyword Site Analyzer Tool

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SerpstatThere are many ways of doing online marketing digital and/or business marketing, here are a few you might have tried or are interested in learning more about:

  • Facebook marketing ( Fan Page and Ads )
  • Google Plus Marketing ( Groups )
  • Email Marketing
  • Instagram
  • Twitter
  • Youtube
  • SEO Online Marketing

It is still relevant to any business online that marketing plays a big roll even when not paying for traffic rather putting in some sweat equity by doing it yourself. It is a great sense of gratitude and enjoyment when you enrich other people’s lives with your knowledge or discoveries made along the way.

But in order to get to this goal there is some ground work to do like, you need a marketing plan that will guide you through the obstacles found along the way.

You can start with the end goal in mind which could be to make $250,000 this year. All you have to do now is reverse engineer this into smaller bites. Divided into monthly increments gets you closer but why not go all the way to hourly, this way you’ll know exactly how many products or services do you have to provide in order to make your goal.

Another thing you could do is find out how big of a market you have that is searching for what you have. A keyword research tool is worth its weight in gold because it provides all the data necessary to make an informed decision instead of throwing stuff on the wall hoping something would stick, Right ?

There are several free and paid keyword tools that do more than just provide keyword information but also can analyze your website or blog to help you keep and efficient and streamlined site that the likes of Google, Bing, Yahoo, Baidu and other search engines love to reward you with quality organic traffic as long as you abide by the rules of course,

One popular free keyword tool is Google Keyword Planner. Since Google has 67% of the market it would be wise to hear what Google has to say in terms of marketing your business, your website or blog content, your ads and your social media unless you are on Facebook.

Because FB has its own search engine within for marketers with all peoples behaviors, intents, purchasing’s, personal data and more to laser target your market with paid ads.

Google Keyword Planner is still a great free tool I still personally use but since I started using serpstat.com because it allows you to narrow down exactly what your competitors are doing that is benefiting them online. Having this data is very powerful plus empowers you to invest in marketing strategies more wisely and more targeted.

One great keyword tool I use Serpstat.com. This tool I learned about while working on a big project I had recently undertook and helped me analyze clients websites to give me information necessary to improve their business and presence online.

Here below is a snapshot of part of the intel you get when doing a website analysis. how to marketing analytics provided in video tutorials and easy to follow details.

Below you’ll see backlinks to website analyzed, your website trust online, where backlinks are coming from and which you’ve lost as well, rank distribution you can explore more keywords you rank for you might not even know if you’ve written a lot of content on your site.

Site Audit also gives you the health of the website and areas that need attention from low priority to high priority. These areas you need to take care immediately and keep as clean as possible.

serpstat keyword research tool

Below you will see a screenshot of the Content Marketing feature that goes out and find topics related to your keyword search or niche. Either way I did a search for marketing and the first column to the top left has over two thousand phrases being searched under that related term.

Content Marketing Serpstat

Everything seems within a click away to get all the data you need to take your business or business of others to the next level. Everything is well laid out and easy to navigate and easy to understand data given too.

Marketing has become more efficient for me and keeps my business going steady ahead with less concerns about website performance which is always reassuring.Serpstat

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Content Marketing To Attract Your Market

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Content Marketing
geralt / Pixabay

Content Marketing has evolved and so has your audience I learned pretty quickly and quickly learned what is not the most effective way to deliver content that they want more of. It took me years of trial and error to apply the content marketing strategies that gets better results, more interaction, more response. and more conversions.

Have you ever thought about it for a moment ? Where are the people you are looking for and searching for what you may write about with a compelling message filled with steps to apply it in their marketing tactics or applying it into their business as well.

You don’t want to just spend hours writing the best article you’ve wrote to find out that there is hardly anyone looking for what you wrote. Yes, I’ve made this mistake too but was focused enough to keep charging forward and investing in self-improvement making my content marketing methods stand out and welcomed by many in my target market.

A great content marketing strategy which continues to work well is to know what people are looking for in your market and what they are interested in. Once you determine what they are searching for then you can create targeted content for your market.

You could also should participate in forums that are active. Simply make a search for ” Your Market Keyword or Phrase ” Forums and visit them to learn about activity in recent days plus the topics that speak to you more and think you might be able to contribute and possibly help others too.

You will find great questions on forums that have a large amount of activity and some with less activity but you can search online that specific topic and see how much content is out there already.

How To Use Humor In Your Marketing

Today I visited one of the platforms I used for quite a while and learned SEO and networked with some great people whom cared about each others success this is what I loved more about this forum where many like minded entrepreneurs hung out to shoot the breeze and share some juicy inside info on what someone had a breakthrough with.

We would collaborate to build products, get clients for our business and help grow our business with tutorials for Full Disclosure Members. Got to meet the owner once in New York. Kelly a very humble but hard working marketing wiz who loved to share with like minded people.

It was like a Grave Yard when I logged in, I’ve never seen anything like it. I could still login in read the courses I purchased but the forum was isolated and at one time only me on the forum. Wow!!!


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This is why content marketing is crucial to existing online whether you have a blog, an online business website or a forum. When you stop providing value and quality content it is just a matter of time you will notice its irrelevancy online and continued sliding into the very far distance of the internet web universe.

Where is everyone today ? What are people typing in to their search browsers ? Find out where they are and what are people already searching for by using a free tool like Google Keyword Tool.

And how do you do that, You might ask ?

First you should have an idea of what is being searched online in your niche, how many people searching every month up to 5 years back and who is your competition allowing you to attract your market and learning what keywords, content they are using that could help you implement it into your marketing strategy.

This is called reverse engineering your competition and applying what they are already doing successfully, its the reason they are on the first page of Google. Learn from their website infrastructure, the layout, their opt-in forms, popups, call to action and last but not least their content marketing articles/blog posts.

Attraction Marketing Banner

You could use the free Google Keyword Planner which gives you all this important information that should lead the way to creating some awesome content marketing people are fighting over.

When you combine the power of knowing where your market is, how large of a market you have and the power of your content marketing you have laser targeted traffic to your content, article, blog or social media.

Always over deliver with your content marketing strategy whether its on Facebook, LinkedIn, Instagram or Google Plus either way people will always come back for tips, knowledge, how to info and those who will join you in your primary business if the message is conveyed and carefully crafted.

Attracting readers, subscribers, affiliates or even cold market is not immune to High Quality Information, Knowledge, Problem Solving Self Help Info, that will help them solve a problem or guide them in the right direction. It is our duty to help others and what better way than content marketing.

Whatever your market is provide quality content that speaks to them as if you had read their mind. This is what a good market research would give you and data with content materials to last you a good while.

Remember trends change and fluctuate so it is why I recommend evergreen content people can enjoy years from now and still learn something years later. High Value and Amazing Quality is a recipe for success with your target market.

Suomy / Pixabay

In other words your product is an evergreen product if at all possible for long term benefits for your readers, subscribers and clients as well as yourself because if you have a product they can use for years and still be effective in delivering results for people then you have an evergreen product.

The content should be updated and maintained to improve the content and give readers and subscribers more tools or tips they can apply in their business and/or products they might have.

According to chainstoreage.com 81% of shoppers research online before setting foot in a store and Consumers spend an average of 79 days conducting online research before buying.

This means that your content must be current and relevant to their search online plus an opportunity to have them become a newsletter subscriber where you can update them with personal emails to improve your relationship plus building trust with them and providing them with more value.

Content Marketing is a very powerful tool and should be implemented into your business marketing strategy if you haven’t done so already. It is an excellent communication hub which could bring great rewards into your business and be an awesome form of expression about your passion too.

A great copy writing course I personally own is The Copywriters Guild an excellent course to helps you turn your passion into amazing content with strategies to improve your content writing skills as well.

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List Building And The Best Way of Automating Your Business

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Automation

Automating your list building can free you up for other valuable and important parts of your business you might enjoy doing, like marketing your business, content marketing or creating products etc… We are in the midst of technology revolution with automation and how everything online is a World Wide Web, ” Literally “. Time has connected us into a new era going forward beyond the 21st century.

7 Step Lead Magnet Guide

As automation grows, generations continue to evolve and improve the way they interact with their world, their business, and their personal affairs it has never before been so convenient to do almost everything using a smart phone while on the move in this fast paced world of technology.

Smart Phones account for more than 50% of searches results online even more than desktop computers. Today mobile marketing is a great inexpensive way to get people to interact with what you offer and potentially a subscriber or even a buyer of your products.

In other words, social media is a great place to be in front of your targeted audience and they have already segmented the audience for you so all you have to do is put in the search your audience would type in their search so you can connect with them. Makes Sense? Would love to hear your thoughts below…

But most importantly, this list building you are doing is a ” treasure chest ” of potential friends, subscribers, buyers, vc’s/jv’s and potentially loyal followers if you nurture your list properly.

List building has been one of the most kept secrets in fear of competition but in reality there are billions of opportunities in each market that competition should not even be in your vocabulary at this particular space in time. Why? Because if you have a good list that is responsive to your content the product does not matter but you have to remember that you have to target the right market with the right product.

This is why I highly recommend you have a third party email management system like Aweber, ConstantContact, MailChimp, or others available online, so you have more control of your list to build a lasting relationship with them which could last years.

Another area to be aware as if you didn’t already know, Right? Facebook continues to grow in search volume compared to other social media platforms at a beak neck pace of 79%.

What this means is that in order to keep up with your business list building efforts you need automation and there is no two ways about it. It would be literally impossible for anyone to keep up with their newsletter subscribers, buyers and communicating with them without using technology today.

In the old days a salesman would go door to door or use the old pony express waiting weeks before they would get a response to their mail orders in hopes of making a sale.

Today is a whole different ball game and the hard cold fact is that if you want to enjoy long term success you must embrace technology and automation or get left behind.

If you would like to find your audience, readers, subscribers and buyers they are online whether on Facebook, Twitter, Instagram, Pinterest, LinkedIn or on search engines like Google, Yahoo, Bing and others.

You could still go door to door but why not leverage technology and reach more people in a single day using technology from the comfort of your home or office.

Which leads me to ” listing building “. The same applies for list building, if  you want to build a loyal list of followers, subscribers and buyers then you need a system in place.

list building

If you don’t have a system in place then you will struggle building a long term business online whether its affiliate marketing or selling your own product or services, either way you need a list building system that helps you grow your business.

List building is the number one concern of entrepreneurs who enjoy online success and it should be your priority as well.

Here are a few things to consider when automating your list building:

  • Capture Page
    Capture page with opt-in form

     Having a Capture Page – A capture page is a specific page where you could express the benefit of what they will expect when opting in to your list. The page will have a form where you will enter the list code from your email management system.

This is where you lay out the benefits of what your product or service you will provide them with in exchange for their email. For example: Maybe you want them to join your newsletter for blog updates, or giving away a free ebook or guide, newsletter about a specific topic they might be interested in or giving away a free chapter of your book.

If you use WordPress for your blog or website you could use a Plugin Software like FunnelKitGo, I have used them for a while and have create several professional looking capture pages like the one you see above. If you are on a budget this is a great option because it is packed with features and the price is awesome too.

  • Having an opt-in form – This is a form usually from an email management system which enables people to join your list in exchange for giving away something of value for free. You would embed your code from your email autoresponder list into your blog post HTML Text of WordPress for example or a page on your site.

The opt-in form can be in the form of a Pop-Up window using the options on an mail management system like Aweber a system I’ve used for more than 7 years. If you seen the one on this website then this one is by MailMunch which I use in conjunction with Aweber.

Always over deliver and give your readers, subscribers and visitors 110% value and the easier it will be to get people to subscribe, opt-in by giving you their email.

target market list building

  • Having an Opt-In Form – You can place it on the right or left column of your blog or website and is a must have and you can select where to show up. If you use WordPress when writing a blog post you can select the layout of the post ( Full Page or with columns when viewed live.

This will give your readers and visitors more opportunities not to miss out on that great free offer plus newsletter updates and can build your list faster.

If you are targeting the right market to your website and you offer a product for free, a free ebook, free report or guide, and give them free newsletter updates to stay in front of your audience.

If you don’t have at least this kind of system in place you are wasting your time and money on your marketing because you will always have to pay for marketing to get subscribers and readers to your website, blog or business which is not cost effective.

The idea is that when you have people subscribe to your email list you will always have them on your list and will make it extremely efficient to communicate with them by sending them new blog posts, business updates or new products you might want to share with them.

Which means that you don’t have to continue to pay for marketing to get the same subscribers, visitors and buyers. List building as you can see is one of the well kept secrets of marketing online. And it is why that the well known phrase in the marketing world, ” The Money Is In The List ” has been coined and associated with list building because it is truly the foundation of any long term business goals.

In order to build a long lasting business today you need to build a list while building a relationship with them so that they will become loyal followers and potentially loyal buyers as well.

If you become a problem solver to your market you will be an authority figure in their eyes and will be more apt to join your list and follow your content. Find what people are looking for and provide it to them, simple as that!

If you want to learn more then the 7 Step Lead Magnet Creation Guide shares some great tips you could apply immediately.

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Build A Business Online In 2017 With A Blog

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Build An Online Business In 2017 With A Blog The Right Way. Get the guidance, and a map to show you the path that leads where many six figure earners are…

ONLINE BUSINESS

There are several ways to build an online business but one that I’ve used for over 7 years has been blogging online and finding a reputable companies, system (s) or affiliate programs is key to branding yourself.

Branding yourself is important to your better secured business plus enjoy your business for years and even decades. You do this by investing in additional wealth of knowledge you can interpret in your own way making it unique, targeting your market is important to note as well.

One rule that must be implemented right away from the beginning of your business is, You need to become a product of the product so you can speak honestly, with authority and intelligently about the company or maybe you have your own product.

This has been one of the most valuable gained knowledge over the years in online business. I continue to learn and invest as I grow my business using the right systems with reputable companies. Why? Because when you know, use and implement the systems and affiliate programs you would want only to promote or sponsor one that you personally know works and you can attest to it! Your Credibility is at Stake!

Blogging affords you the leverage of reaching millions of people in a primary niche and cross marketing into other niches which can be very lucrative as well.

The number one most valuable product in my business has been the Free Attraction Marketing Bootcamp. What this free 10 day attraction marketing bootcamp does is, It sends you different attraction marketing strategies daily and how to use it in your business and your marketing directly into your email everyday for ten days and when you finish the bootcamp I can honestly say that this attraction marketing bootcamp will help you improve your marketing strategy and generate more leads and make more sales in your business.

online business

This is why I’ve personally helped over 400 people in just one business and using it myself. This is how I know it works. I own most of EMP products and use them all in my business because they are effective and gets me results.

The question is, How can you build an online business with a blog ?

You must provide high value to your readers and visitors so they will be more inclined to return to read more of your content. You see, when you are freely giving away valuable information, knowledge, how to guides and educating people in a particular niche or market you fill a need or solve a problem.

People are always looking for solutions to a problem online and if you can give them the solution then you have a potential subscriber, follower and in some cases a buyer. If your audience comes to trust and like you they would be more than likely buy from you later in the relationship.

What does this have to do with building an online business? Everything!

EMP Banner 168X60

You see, you need to have this kind of focus and excitement before you begin blogging to make it the nerve center of your online business. Simply put, if your blog cannot provide a solution to a specific problem or fill a need then you are prong to failure from the start.

Word of advise: Do your due diligence in the market or niche you are targeting. Learn more about the niche by visiting websites like Google Keyword Planner which is a free tool to use and can provide you with information/data to help launch your blog more prepared, there are other tools but some will cost you.

Visit other blogs in your niche and create an alliance with them if possible, not only can you get back a link from a higher authority blog but can provide great exposure to you, your brand and your blog! You can do this by asking to guest post on their blog for exchange a link back to your blog.

I also wrote a great in-depth article about market research you can read here > How to do market research for your business website or blog

Find the right market by using a specific problem people might be searching for online and most of the times you could find through simply doing a Google Search.  You will find the top ten blogs or websites related to this market and can provide you with keywords they are using in their articles or pages by simply taking the Website/Blog URL and inputing it into Google Keyword Tool and it will provide you with a list of keywords they are using in their website or blog like I show you how to do in the article I mentioned in previous paragraph.

Google keyword tool will freely tell you how many people are in your market and other related keywords you can use in your content and marketing.

Maybe you have an idea you think you would like to talk about with your audience on your blog but you should do a market research to see if you even have a market and more importantly, buyers!

I know Photographers, Knitting Instructors, Business Magazines, Carpenters, Architects, and many other online business (s) whom use a blog to keep their audience up to date on new developments, new products , or new information.

And it is important that you truly and honestly enjoy what ever you blog is about. Just make your blog, Yours! Have a good time, provide high value and meet wonderful people plus as a bonus you can get paid by recommending products you have used, you can tell them more about how it will help them as it has helped you.

You can truly enjoy blogging and sharing plus it can be the best experience in your online business when you love what you do. You’ll never work a day in your life!

Let your creativity and ideas flow as if you were speaking to your best friend (s). online business ideas

Set aside time to dedicate to your blog and away from distractions, develop a routine of a certain time you would like to do your blogging. Everyday create a list of atleast 5 top priorities needed to be completed first and then work on less priority tasks like emails or social media or making phone calls.

Learn how to leverage social media outlets to bring in awareness to your brand and products. Invest in self-development areas like, ” Marketing “. If no-one sees your products and your brand you die as quickly as you start your business online.

There are free methods to do marketing as well and these methods combined with paid methods plus a complete system to market your business professionally from the beginning and have the training plus step by step video instructions on how to use the complete system.

Me, I prefer in the morning when having a nice cup of coffee and a fresh mind.

One of the habits developed over the years improving my time management was to jot down any great idea for an awesome blog post or article you would like to expand on. It’s worked great for me and think it will for you as well. There are endless ideas all around you, you just have to be more observant.

You can also find out what is trending that could be related to your market. Don’t just copy and paste from another website or information you find in a magazine. This is copywriting infringement and Google frowns on this however, you could syndicate by using your own take on it and sending them to the article if they wish to read more.

Recommended things you need for your own online business blog:

  • Domain Name – Use a name that either has the main keyword or part of the product in it. Example: If people look for Popcorn don’t you think that the one with popcorn in the domain name would show up in the search results?
  • Hosting – There are several hosting companies like Hostgator.com, 1and1.com and others. I’ve used both of these and they have worked well for me. Your WordPress Blog platform will be installed through here. There are easy videos to follow and if you have questions post them below.
  • Email Management – I’ve used Aweber.com for years and always reliable. This system will allow you to have multiple list from multiple businesses and allow you to reach everyone personalized emails by just writing one email. This is a must have if you want to grow your business.
  • A Complete Marketing System with the best tools and the best Marketing Training that helps you get your online business on the right track leveraging the latest strategies in marketing and blogging. EMP provides you with a blog you can customize to your taste, you get complete library of marketing training in all aspects of marketing online to grow your business fast, Weekly live training, a complete capture page system with pre-built capture pages to start earning an additional source of income plus much more. EMP system is designed to help you grow your business, give you the training and tools to prosper.
  • Subtotal – $35.00a month ( Hosting & Email Management ), $10 – $15 for a Domain Name for one year. Don’t recommend more than two years. If you don’t want the responsibility of servicing and building your own blog you could use A Complete Marketing System that provides everything for you.

It’s the cheapest online business you can start anywhere using a blog and even if you invest in a full blown marketing training system with built-in  capture page system and a prospects management platform plus products you can sell and make up to 100% of the profit, yes this is true and real. If you would love to learn more then checkout the video with my business mentor Tim.

Let’s make 2017 a great year for you and your family. Stop struggling and get your online business with a blog launched in 2017. EMP has the tools and training to help you succeed online whether with your blog or your current business either way EMP can help you discover an amazing system and amazing people!

Have A Prosperous 2017 and A Happy New Year!

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Make Use of the All-in-one graphic tool FotoJet

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FotoJet is an all-in-one free online tool for collage making, photo designing and editing. It can meet all your desires to beauty your photo, design your social platform banners or do some other things. There are plenty of wonderful collage templates you can use to make you pretty photo collage.

Also, you can design your own unique creations, such as YouTube Banner, Facebook Cover, poster, and flyer and so on. What’s more, you can use FotoJet to edit your photo into what exact you need and help you make up for the shortages that made when take the photos. With the help of FotoJet you will look professional ever you are not a graphic artist.

Graphic Design Tool

Are you the man who is forever capturing that perfect shot? If not, how can we find a way to make our photos into perfect ones?

FotoJet is an all-in-one graphic tool for collage making, graphics designing and photo editing. So if you want to edit your shooting photo into perfect ones, you can use FotoJet Editor to make some adjustments to your photos. It can do many things, and the following image will tell you the details.

Photo Editor

Edit mode is newly added to FotoJet, you can use it to edit your photo in many aspects. It could help you to make up for the shortages that made when you take your photos and make them much more wonderful. You can finish your adjustments only by a few steps or clicks.

You can rotate, crop and resize your photo into any size you want or need, apply all kinds of beautiful effects that could pretty your photos. At the same time, you can add overlay and frame to your photo which can make your photo look dreamful and splendid.

Online Collage Maker

Graphic designer

Design mode including many social platforms, you can use it to make your unique poster, flyer, YouTube banner, Facebook cover, Twitter header, Google+ cover, Tumblr banner, Facebook post, Instagram post and so on.

All the samples are matched with suitable images, text and clipart, you can use then directly after some very slight adjustments. You can also replace the images by adding your own images or search from internet if you want. What’s more, you can save your work into FotoJet so as you can edit them more than once.

It helps you make plenty kinds of social banners, cards and etc, and all these can be finished just by a few clicking or dragging. It allows you play with your own design inspiration to create your art works.

ONLINE COLLAGE MAKER

Collage maker

This mode can help you to make all kinds of photo collages at ease. You can use it to make creative collage, Misc, magazine cover and photo card and you can finish your work within a few minutes.

What you need to do just choose the template you need, upload your photos and add them to template, add some text or clipart to your collage, adjust the elements you want to change, change the background if you need and save your beautiful photo collage.

You can make text and clipart into watermark by adjusting them opacities. It allows you to show your photos in a much more beautiful way, and you can use it to make your wonderful cards to share with or send to your families and friends. You can save your works to your computer, print them our or share them to social platforms.

ONLINE COLLAGE MAKER

Edit mode is newly added to FotoJet, you can use it to edit your photo in many aspects. It could help you to make up for the shortages that made when you take your photos and make them much more wonderful.

You can finish your adjustments only by a few steps or clicks. You can rotate, crop and resize your photo into any size you want or need, apply all kinds of beautiful effects that could pretty your photos.

At the same time, you can add overlay and frame to your photo which can make your photo look dreamful and splendid.

Photo Editor

In the three modes, add text and clipart images to your creations are possible, and you can add outline and glow to your text which could make the text more suitable to your photos.

You can add text to convey your feelings and various clipart to decorate your creations at will. FotoJet allows you to save creations to computer and share to your social platforms direct, and print immediately.

Visit FotoJet.com to create your own creations with this photo editor and online collage maker.

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