How To Increase Your Website or Blog Engagement

increase your website or blog engagementNumber one rule with a website or blog to increase your website or blog engagement is, There should be a flow of navigation throughout the entire website so they can easily find exactly what they are searching for. Makes Sense?

I have been to many websites where either the page is not working or the content does not exist. People will probably never return to the website or blog because they feel they wasted their time visiting your site. It is something that must be monitored with a tool that gives you the entire health report of your website that pinpoints exactly where errors or other website health issues that you don’t know about. I use Serpstat.com to provide me with daily reports and activity.

If you visit a site and don’t find what you are looking for what are the chances you’ll return to this website, Right?

To increase your website or blog engagement I would also suggest you do is, Have high value content that leads them to a solution they are seeking for a problem they might have or educational information that could help them. People love educational material specially if they’ve never read about it before.

Your content should take on the roll of story telling strategy to maximize its potential reach and engagement. When you intertwine your content with a story line and body of article with education intertwined its a recipe for great engagement.

Before I figured this out I wondered myself and thought I had done enough by dressing up my website making it look more appealing to visitors and just putting any content and people would come in droves, Right? Not only should you know your market or know where they hang out but more importantly how you target them.

Who is your Avatar ? Sit down and create your Avatar for the person you are targeting. What do they do ? What is he or she searching for ? Is your Avatar a person who is unemployed and looking for a way to make an income online or are they just trying to figure out how to knit a sweater for their loved one ?

This is how you know what to say in your content and how to craft a message or Ad that speaks directly to them and giving them the benefits of how the product will solve their problem.

They don’t want to hear how pretty the product is and telling them how great your product is because this automatically will bring up red flags in their mind probably because they’ve been scammed before of it just sounds like a lot of hot air and will make them leave as quickly as they can click away from your site or your Ad.

Benefits, Social Proof and Stories Sell – Benefits will tell them exactly what your product has within that will help them or solve their problem. Sell the Sizzle not the Steak!

Stories sell because it gives them an insight as to what others were going through before they got your product and how it help them or what great results they had from the product.

Social Proof will increase your website or blog engagement, give you and your product more credibility and make you a lot of sales for you or increase subscriptions.

Be yourself and unique, Don’t copy from others but learn from them plus Search Engines will penalize your website for duplicate content. You will improve a you go along continuing to sharpen your story telling skills.

Another way of creating even better engagement with your site is by using  an autoresponder like Aweber or MailMunch to create exit pop-up forms that offer a free ebook, free report/guide or free newsletter updates so people will subscribe to your list in exchange for a free gift.
increase your website or blog engagementThis way you maximize your websites efforts to increase your website or blog engagement as well. With this list you will have the ability to email them with updates, new features, stories or products that they might be interested in.

Use social media outlets to create a BUZZ about your content and stimulate the targeted audience you are after to increase your website or blog engagement as well. Social media is a very powerful tool to implement into your marketing strategy.

If the content is targeted to the right audience and provides over the top high value that draws people in like a magnet this kind of content can sometimes become viral and continue to get targeted traffic for a few months and in some cases even years.

People love to share great stuff that could help them and in some cases their team, their family, friends or their business colleagues. So share updates or new content posted on your site.

BookMarking SiteBesides social media there are BookMarking sites you can ad your content to like Google Bookmarks and SocialAdr which helps you do it all in one place and reach a larger market because other entrepreneurs use these tools as well or searching for what exactly your writing about.

You can also increase your website or blog engagement by posting content to other places like eZine’s, Press Release Submission Sites, and/or find other related website in your niche and guest post to their blog in exchange for a link back to your website. It’s a Win, Win for you and the blog owner because he gets high quality content for his site which create more traffic and engagement with his blog as well.

Blog RSS

Why not use FEEDS ? They are free to use and google has a popular one called, feedburner.com where I have my one of my feeds linked to so when new content is posted it will automatically ping your content and watch your stats as your feeds continue to grow and spread like wild fire.

Below is an illustration of how RSS Feeds can bring in additional traffic and engagement to your website or blog.  Notice on the Feed line last month this site got 15599 hits just from Feeds only which is actually more than the daily search engine traffic recorded here. That averages to be 519.96 hits per day, not bad for free targeted traffic to your website or blog?

RSS Feeds

It is obvious by now that you need to increase your website or blog engagement by increase presence online and finding as many avenues are available for you to use and implement creating and improving website or blog results.

These are a few ways to increase your website or blog engagement and some places you might want to consider using for generating more traffic.

Quick Tip:Market Research Tips This is why I’ve become addicted to market research because when you set out to explore data analysis from your Google Analytics, Google Webmaster Tools, Majestic.com, and/or Serpstat.com you tend to find some interestingly amazing information that could be potentially helpful for your website or blog and/or business as well. The point is, Do your research and your due diligence to understand how to target your market, how and what are they searching, volume of market, is it a trending market or a green product ?

Here below is a glimpse into Majestic.com with data from your website or a competitor website if your reverse engineering their website or blog.

Data Analysis Software Tool

Get Your Free Guide To Increase Your Website Engagement Today Using Social Media –The Ultimate Network Marketer’s Guide to Connecting and Recruiting People on Social Media!

If you have never done marketing online or have done a few strategies with little or no results then checkout EMP. EMP guides you through the entire process and provides you with a dedicated coach whom will be there to coach you along too.

There are many other strategies available that you could use plus get a little more advanced methods you get inside EMP. For Example:

  • How to use YouTube to drive loads of targeted traffic to your website or blog.
  • How to write compelling headlines and which headlines get the best traffic.
  • How to use Facebook to generate more visitors to your site.
  • How to create professional looking lead capture pages to build your email lists and grow your profits.
  • Learn what marketing strategies are working right now today and not old stuff that worked yesteryear!
  • Learn how to build your brand online and become the hunted not the hunter.
  • Get Free Coaching as part of being a member of EMP.
  • And a lot more…

Elite Marketing Pro

Amazingly Powerful Social Media Recruiting Strategies

social media recruitingHave you tried social media recruiting with little success or just could not get any traction ? Maybe you are targeting the wrong people or maybe your message is the wrong one for your market.

Social media recruiting is so simple to do, what is there to learn that you don’t know, Right?

I thought so too until I went through social media recruiting course by someone who’s been doing it a lot longer than I have and is having some excellent results which is why I wanted to learn more to sharpen my skill-sets.

One thing I quickly learned about social media recruiting that has changed the way I approach social media is, Social media is just that, A social place where people come to socialize, meet people and learn about the world or their field of profession.

Once you grasp this marketing concept it will literally change the way you recruit people into your business or products.

When I say your targeting the wrong market, don’t get offended but I thought I was targeting the right people until I learned more about social media recruiting and crafting target specific ads that they couldn’t ignore because it was so compelling as if I was literally reading their minds.

Yes, this is how amazingly powerful Social Media lead targeting can be when you know these simple but incredibly effective strategies and apply into your content marketing.

Facebook being the leader with social media users, subscribers and even buyers has become the go to place for recruiting leads and making more sales because not only are Ads more affordable than Google Adwords, Microsoft Ads, Yahoo Ads or most other marketing platforms but their algorithm data stored on FB users is very comprehensive and helps you target your market more cost effectively.

Another important factor in social media recruiting you should pay close attention to is the way you craft your social media messages, your blog posts, your ads or any content marketing you may be doing. Without knowing you might be using the wrong message to the wrong market.

Trying the blanket approach with your message? This worked years ago but today people are Ad blind to the old approach of doing things and more informed thanks to the internet. You have to be more creative and attentive to their needs.

Social Media Lead FrenzySocial proof is one area that usually gets overlooked. Is not cool when you tell someone that this Widget your selling can transform their life but when someone else gives a testimonial or says how great this Widget is they belief because its coming from a third party whom has already purchased and getting results, makes sense?

Personally have done many split testing with social proof or without social proof and hands down social proof gets amazing results and conversions too.Social Media Signals

Let me tell you why I honestly believe social recruiting is DIFFICULT for many people.

And why so many people STRUGGLE to make their traffic marketing campaigns profitable.

While other marketers are simply able to literally flood their website/blog with an amazingly insane volume of laser-targeted visitors whenever they want.

The core of knowing WHO you are targeting.

WHAT you should write in your ad to get them to click.

And Super Important…

What transpires on the next page that will get a cold prospect to click, and into a motivated reader who can’t wait to enter their email address and see what you’ve have.

When you get all these important ingredients in a recipe mixed right, you are empowered with the legendary keys to the reign.

The combination to the secret vault filled with many riches.

And have the ability to write your own paycheck.

Or whatever soothes your soul and get those juices flowing!

Generating profitable traffic is NOT about a magic button or some secret source of traffic that no one knows about.

Its about having a solid strategy, which is usually invisible to the naked eye, that seamlessly guides your readers through a path pre-determined by a curiosity provoked ad… and potentially all the way to making a sale.

And those who don’t have a strategy, will continuously struggle to get it going with no end in sight.

But those who do… are able to build huge lists, make tons of sales and line their pockets with some impressive incomes.

Lead Generation Guide

Social media recruiting takes a little more patience and social interaction but the rewards are incredible if you know where to go, what to do and how to do it.

This is why I recommend:

The Ultimate Network Marketer’s Guide to Connecting and Recruiting People on Social Media

Learn How To Create A Massive Recruiting Surge In Your Business With Social Media

There are many ways to do social media recruiting but if you want to work smart learn from others who have experienced results and not just a fallacy.

Obviously in order to enjoy more experience you need to actually get down and dirty in the trenches to experience amazing results and incomes for those who take action.

Continue to grow your business your leads lists, subscribers and buyers by being active with your community sharing value or asking intuitive questions that generate interaction, curiosity and sales.

social meddia
fancycrave1 / Pixabay

Social media recruiting still has room for growth as more people have access to social media and continue to make it their daily go to place for anything they need to solve a problem, learn about and find a product.

If you become the solution to their problem you can build a great relationship with and potentially converting them into a buyer of your product or just to simply get them to read your blog content. Either way your objective is to lead them down the path where a sale is made if this is your objective.

If you are looking to just get traffic to your website or blog then these strategies will work just as effectively. Learn from others who are doing well on social media but only implement proven strategies that work in getting you the results your after.

Remember you are dealing with live people and interacting in virtually real life and can use softwares like FaceTime to broadcast a tip, answer questions on a specific topic or just to share a moment in your life or business.

Don’t forget to use and apply the same social media recruiting strategies on other social media platforms as well.

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 Click Here To Download Free Guide  How This Busy Mom Built a Team of Over 8200 Distributors on Social Media, Without Leaving Home

Marketing With Serpstat Keyword Site Analyzer Tool

SerpstatThere are many ways of doing online marketing digital and/or business marketing, here are a few you might have tried or might be interested in learning more about:

  • Facebook marketing ( Fan Page and Ads )
  • Google Plus Marketing ( Groups )
  • Email Marketing
  • Instagram
  • Twitter
  • LinkedIn
  • Pinterest
  • StumbleUpon
  • Youtube
  • SEO Online Marketing

Elite marketing pro has helped me put all the pieces of the puzzle together and provides guidance in implementing better marketing strategies and getting better results.

The marketing world is constantly changing and if your an active business owner then it is exceptionally important to continue to self-improve your skills to create more value and improve results.

Business professionals embrace great business tools that save time and money for the company and changes as long a it is congruent with company goals and visions plus keep up with changes in the market.

It is still relevant to any business online that marketing plays a big roll even when not paying for traffic rather putting in some sweat equity by doing it yourself. It is a great sense of gratitude and enjoyment when you enrich other people’s lives with your knowledge or discoveries made along the way.

But in order to get to this goal there is some ground work to do like, you need a marketing plan that will guide you through the obstacles found along the way.

You can start with the end goal in mind which could be to make $250,000 this year. All you have to do now is reverse engineer this into smaller bites. Divided into monthly increments gets you closer but why not go all the way to hourly, this way you’ll know exactly how many products or services do you have to provide in order to make your goal.

Another thing you could do is find out how big of a market you have that is searching for what you have. A keyword research tool is worth its weight in gold because it provides all the data necessary to make an informed decision instead of throwing stuff on the wall hoping something would stick, Right ?

There are several free and paid keyword tools that do more than just provide keyword information but also can analyze your website or blog to help you keep and efficient and streamlined site that the likes of Google, Bing, Yahoo, Baidu and other search engines love to reward you with quality organic traffic as long as you abide by the rules of course.

One popular free keyword tool is Google Keyword Planner. Since Google has 67% of the market it would be wise to hear what Google has to say in terms of marketing your business, your website or blog content, your ads and your social media unless you are on Facebook.

Because FB has its own search engine within for marketers with all peoples behaviors, intents, purchasing’s, personal data and more to laser target your market with paid ads.

Google Keyword Planner is still a great free tool I still personally use but since I started using serpstat.com because it allows you to narrow down exactly what your competitors are doing that is benefiting them online. Having this data is very powerful plus empowers you to invest in marketing strategies more wisely and more targeted.

One great keyword tool I use Serpstat.com. This tool I learned about while working on a big project I had recently undertook and helped me analyze clients websites to give me information necessary to improve their business and presence online.

Here below is a snapshot of part of the intel you get when doing a website analysis. how to marketing analytics provided in video tutorials and easy to follow details.

Below you’ll see backlinks to website analyzed, your website trust online, where backlinks are coming from and which you’ve lost as well, rank distribution you can explore more keywords you rank for you might not even know if you’ve written a lot of content on your site.

Site Audit also gives you the health of the website and areas that need attention from low priority to high priority. These areas you need to take care of immediately and keep as clean as possible.

The Search Engines like Google, Yahoo, Bing, AOL, Yandex and many others will love your site plus your website or blog can experience an increase in traffic as a result.

serpstat keyword research tool

Below you will see a screenshot of the Content Marketing feature that goes out and find topics related to your keyword search or niche. Either way I did a search for marketing and the first column to the top left has over two thousand phrases being searched under that related term.

Content Marketing Serpstat

Everything seems within a click away to get all the data you need to take your business or clients business to the next level. Everything is well laid out and easy to navigate and easy to understand powerful and amazing data given to you otherwise you would have to dig for hours to do all this manually.

Marketing has become more efficient for me because of Serpstat and keeps my business going steady ahead with less concerns about website performance which is always reassuring.Serpstat

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Content Marketing To Attract Your Market

Content Marketing
geralt / Pixabay

Content Marketing has evolved and so has your audience I learned pretty quickly and quickly learned what is not the most effective way to deliver content that they want more of. It took me years of trial and error to apply the content marketing strategies that gets better results, more interaction, more response. and more conversions.

Have you ever thought about it for a moment ? Where are the people you are looking for and searching for what you may write about with a compelling message filled with steps to apply it in their marketing tactics or applying it into their business as well.

You don’t want to just spend hours writing the best article you’ve wrote to find out that there is hardly anyone looking for what you wrote. Yes, I’ve made this mistake too but was focused enough to keep charging forward and investing in self-improvement making my content marketing methods stand out and welcomed by many in my target market.

A great content marketing strategy which continues to work well is to know what people are looking for in your market and what they are interested in. Once you determine what they are searching for then you can create targeted content for your market.

You could also should participate in forums that are active. Simply make a search for ” Your Market Keyword or Phrase ” Forums and visit them to learn about activity in recent days plus the topics that speak to you more and think you might be able to contribute and possibly help others too.

You will find great questions on forums that have a large amount of activity and some with less activity but you can search online that specific topic and see how much content is out there already.

How To Use Humor In Your Marketing

Today I visited one of the platforms I used for quite a while and learned SEO and networked with some great people whom cared about each others success this is what I loved more about this forum where many like minded entrepreneurs hung out to shoot the breeze and share some juicy inside info on what someone had a breakthrough with.

We would collaborate to build products, get clients for our business and help grow our business with tutorials for Full Disclosure Members. Got to meet the owner once in New York. Kelly a very humble but hard working marketing wiz who loved to share with like minded people.

It was like a Grave Yard when I logged in, I’ve never seen anything like it. I could still login in read the courses I purchased but the forum was isolated and at one time only me on the forum. Wow!!!


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This is why content marketing is crucial to existing online whether you have a blog, an online business website or a forum. When you stop providing value and quality content it is just a matter of time you will notice its irrelevancy online and continued sliding into the very far distance of the internet web universe.

Where is everyone today ? What are people typing in to their search browsers ? Find out where they are and what are people already searching for by using a free tool like Google Keyword Tool.

And how do you do that, You might ask ?

First you should have an idea of what is being searched online in your niche, how many people searching every month up to 5 years back and who is your competition allowing you to attract your market and learning what keywords, content they are using that could help you implement it into your marketing strategy.

This is called reverse engineering your competition and applying what they are already doing successfully, its the reason they are on the first page of Google. Learn from their website infrastructure, the layout, their opt-in forms, popups, call to action and last but not least their content marketing articles/blog posts.

Attraction Marketing Banner

You could use the free Google Keyword Planner which gives you all this important information that should lead the way to creating some awesome content marketing people are fighting over.

When you combine the power of knowing where your market is, how large of a market you have and the power of your content marketing you have laser targeted traffic to your content, article, blog or social media.

Always over deliver with your content marketing strategy whether its on Facebook, LinkedIn, Instagram or Google Plus either way people will always come back for tips, knowledge, how to info and those who will join you in your primary business if the message is conveyed and carefully crafted.

Attracting readers, subscribers, affiliates or even cold market is not immune to High Quality Information, Knowledge, Problem Solving Self Help Info, that will help them solve a problem or guide them in the right direction. It is our duty to help others and what better way than content marketing.

Whatever your market is provide quality content that speaks to them as if you had read their mind. This is what a good market research would give you and data with content materials to last you a good while.

Remember trends change and fluctuate so it is why I recommend evergreen content people can enjoy years from now and still learn something years later. High Value and Amazing Quality is a recipe for success with your target market.

Suomy / Pixabay

In other words your product is an evergreen product if at all possible for long term benefits for your readers, subscribers and clients as well as yourself because if you have a product they can use for years and still be effective in delivering results for people then you have an evergreen product.

The content should be updated and maintained to improve the content and give readers and subscribers more tools or tips they can apply in their business and/or products they might have.

According to chainstoreage.com 81% of shoppers research online before setting foot in a store and Consumers spend an average of 79 days conducting online research before buying.

This means that your content must be current and relevant to their search online plus an opportunity to have them become a newsletter subscriber where you can update them with personal emails to improve your relationship plus building trust with them and providing them with more value.

Content Marketing is a very powerful tool and should be implemented into your business marketing strategy if you haven’t done so already. It is an excellent communication hub which could bring great rewards into your business and be an awesome form of expression about your passion too.

A great copy writing course I personally own is The Copywriters Guild an excellent course to helps you turn your passion into amazing content with strategies to improve your content writing skills as well.

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List Building And The Best Way of Automating Your Business

Automation

Automating your list building can free you up for other valuable and important parts of your business you might enjoy doing, like marketing your business, content marketing or creating products etc… We are in the midst of technology revolution with automation and how everything online is a World Wide Web, ” Literally “. Time has connected us into a new era going forward beyond the 21st century.

7 Step Lead Magnet Guide

As automation grows, generations continue to evolve and improve the way they interact with their world, their business, and their personal affairs it has never before been so convenient to do almost everything using a smart phone while on the move in this fast paced world of technology.

Smart Phones account for more than 50% of searches results online even more than desktop computers. Today mobile marketing is a great inexpensive way to get people to interact with what you offer and potentially a subscriber or even a buyer of your products.

In other words, social media is a great place to be in front of your targeted audience and they have already segmented the audience for you so all you have to do is put in the search your audience would type in their search so you can connect with them. Makes Sense? Would love to hear your thoughts below…

But most importantly, this list building you are doing is a ” treasure chest ” of potential friends, subscribers, buyers, vc’s/jv’s and potentially loyal followers if you nurture your list properly.

List building has been one of the most kept secrets in fear of competition but in reality there are billions of opportunities in each market that competition should not even be in your vocabulary at this particular space in time. Why? Because if you have a good list that is responsive to your content the product does not matter but you have to remember that you have to target the right market with the right product.

This is why I highly recommend you have a third party email management system like Aweber, ConstantContact, MailChimp, or others available online, so you have more control of your list to build a lasting relationship with them which could last years.

Another area to be aware as if you didn’t already know, Right? Facebook continues to grow in search volume compared to other social media platforms at a beak neck pace of 79%.

What this means is that in order to keep up with your business list building efforts you need automation and there is no two ways about it. It would be literally impossible for anyone to keep up with their newsletter subscribers, buyers and communicating with them without using technology today.

In the old days a salesman would go door to door or use the old pony express waiting weeks before they would get a response to their mail orders in hopes of making a sale.

Today is a whole different ball game and the hard cold fact is that if you want to enjoy long term success you must embrace technology and automation or get left behind.

If you would like to find your audience, readers, subscribers and buyers they are online whether on Facebook, Twitter, Instagram, Pinterest, LinkedIn or on search engines like Google, Yahoo, Bing and others.

You could still go door to door but why not leverage technology and reach more people in a single day using technology from the comfort of your home or office.

Which leads me to ” listing building “. The same applies for list building, if  you want to build a loyal list of followers, subscribers and buyers then you need a system in place.

list building

If you don’t have a system in place then you will struggle building a long term business online whether its affiliate marketing or selling your own product or services, either way you need a list building system that helps you grow your business.

List building is the number one concern of entrepreneurs who enjoy online success and it should be your priority as well.

Here are a few things to consider when automating your list building:

  • Capture Page
    Capture page with opt-in form

     Having a Capture Page – A capture page is a specific page where you could express the benefit of what they will expect when opting in to your list. The page will have a form where you will enter the list code from your email management system.

This is where you lay out the benefits of what your product or service you will provide them with in exchange for their email. For example: Maybe you want them to join your newsletter for blog updates, or giving away a free ebook or guide, newsletter about a specific topic they might be interested in or giving away a free chapter of your book.

If you use WordPress for your blog or website you could use a Plugin Software like FunnelKitGo, I have used them for a while and have create several professional looking capture pages like the one you see above. If you are on a budget this is a great option because it is packed with features and the price is awesome too.

  • Having an opt-in form – This is a form usually from an email management system which enables people to join your list in exchange for giving away something of value for free. You would embed your code from your email autoresponder list into your blog post HTML Text of WordPress for example or a page on your site.

The opt-in form can be in the form of a Pop-Up window using the options on an mail management system like Aweber a system I’ve used for more than 7 years. If you seen the one on this website then this one is by MailMunch which I use in conjunction with Aweber.

Always over deliver and give your readers, subscribers and visitors 110% value and the easier it will be to get people to subscribe, opt-in by giving you their email.

target market list building

  • Having an Opt-In Form – You can place it on the right or left column of your blog or website and is a must have and you can select where to show up. If you use WordPress when writing a blog post you can select the layout of the post ( Full Page or with columns when viewed live.

This will give your readers and visitors more opportunities not to miss out on that great free offer plus newsletter updates and can build your list faster.

If you are targeting the right market to your website and you offer a product for free, a free ebook, free report or guide, and give them free newsletter updates to stay in front of your audience.

If you don’t have at least this kind of system in place you are wasting your time and money on your marketing because you will always have to pay for marketing to get subscribers and readers to your website, blog or business which is not cost effective.

The idea is that when you have people subscribe to your email list you will always have them on your list and will make it extremely efficient to communicate with them by sending them new blog posts, business updates or new products you might want to share with them.

Which means that you don’t have to continue to pay for marketing to get the same subscribers, visitors and buyers. List building as you can see is one of the well kept secrets of marketing online. And it is why that the well known phrase in the marketing world, ” The Money Is In The List ” has been coined and associated with list building because it is truly the foundation of any long term business goals.

In order to build a long lasting business today you need to build a list while building a relationship with them so that they will become loyal followers and potentially loyal buyers as well.

If you become a problem solver to your market you will be an authority figure in their eyes and will be more apt to join your list and follow your content. Find what people are looking for and provide it to them, simple as that!

If you want to learn more then the 7 Step Lead Magnet Creation Guide shares some great tips you could apply immediately.